hello

Brand Identity. User Experience. Online Advertising. WordPress. Photoshop. Illustrator. Real Estate Marketing. Mobile App Design. Opening Jars.

All of these things are listed under “Skills” on my LinkedIn profile. If you’d like to see why I did that, you’ve come to the right part of the internet.

about-me
view-work
about-me-mobile

Since 2009, I have been working as an art director / graphic designer / production artist in Toronto, Ontario. I have worked with everyone from mom & pop shops to international brands, and I know that great design can be the vehicle to deliver their messages to their customers.

I believe that simple, smart design can create connections between advertiser and consumer, and that the user experience is as crucial as the message.

Creating great work motivates me. Digital advertising is exciting and always evolving. Print design will always be fun. I love working with WordPress. When I’m not designing you can find me weeping for the Toronto Maple Leafs.

art-direction
design
brand
how-i-got-here-mobile

2006-2008

Taking the Creative Advertising program at Seneca College helped me to start seeing the way we can connect with an audience visually. After receiving a staff award for design, I started to think that this could be an actual career.

2009-2011

I cut my teeth at a small web agency as a designer. The job provided a chance to work with some of the major hospitals in Ontario and Quebec, creating their online donation platforms.

2011-2013

While keeping a day job, I moved into a role as an Art Director at a small agency and was responsible for all visual content that we rolled out to clients. This was my first taste of working with established brands, and those campaigns were essential learning tools moving forward.

2011-2016

For the past five years I have been working on digital advertising campaigns for a large North American B2B marketer. Starting as a production designer, and then moving to an art director role, I had the chance to help clients of all shapes and sizes get their message out to the world.

about-me-1
about-me-2

Since 2009, I have been working as an art director / graphic designer / production artist in Toronto, Ontario. I have worked with everyone from mom & pop shops to international brands, and I know that great design can be the vehicle to deliver their messages to their customers.

I believe that simple, smart design can create connections between advertiser and consumer, and that the user experience is as crucial as the message.

quote-1
art-direction

Creating great work motivates me. Digital advertising is exciting and always evolving. Print design will always be fun. I love working with WordPress. When I’m not designing you can find me weeping for the Toronto Maple Leafs.

design
brand
arrows
how-i
got-here

2006-2008

Taking the Creative Advertising program at Seneca College helped me to start seeing the way we can connect with an audience visually. After receiving a staff award for design, I started to think that this could be an actual career.

2009-2011

I cut my teeth at a small web agency as a designer. The job provided a chance to work with some of the major hospitals in Ontario and Quebec, creating their online donation platforms.

2011-2013

While keeping a day job, I moved into a role as an Art Director at a small agency and was responsible for all visual content that we rolled out to clients. This was my first taste of working with established brands, and those campaigns were essential learning tools moving forward.

2011-2016

For the past five years I have been working on digital advertising campaigns for a large North American B2B marketer. Starting as a production designer, and then moving to an art director role, I had the chance to help clients of all shapes and sizes get their message out to the world.

freelance
work-showcase

The gallery below features a few samples of work that I have done for past clients. I’ve taken on everything from a display banner to a 60-page catalog, from a WordPress install to a concert backdrop, so even if you don’t see it featured below, there is a good chance that I can create something great for your project.

brands
brand-list-3
get-in-touch

If you need help making your brand look as great it should, or if you’ve got an idea you want to bring to life, shoot me a message!

address-icon

Toronto, Ontario
M6S 4Y8

email-icon

jefffoy@rogers.com
24 hours • 7 days

phone-icon

(416) 953-5183
Mon-Fri • 9am-5pm